Intercom Insights
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The Intercom Insights Google Drive folder contains the "Intercom on..." book series, and additional resources. The links in the article below lead to the original landing pages.
| Intercom on... | Completion Date |
|---|---|
| Onboarding | 01/20/2024 |
| Jobs-to-be-Done | 02/22/2024 |
| Product Management | 03/20/2024 |
| Starting Up | |
| Customer Engagement | |
| Marketing | |
| Business-to-Business Sales | |
| The Sales Handbook | |
| The Growth Handbook |
Here's an excerpt from "Intercom on Onboarding", where the closing question captures where I am on my journey: how to motivate users to become lifelong customers.
note
We went from wondering “How can we get people to hear about us?” to “How can we get prospects to sign up when they land on our page?” to “How can we get customers to stick around?”
Focusing on making customers successful will in turn drive revenue for the business.